Setup And Manage Your Adwords Marketing Campaigns

About:

Setting up, maintaining and optimizing of new or existing Google AdWords campaigns (search/display/shopping ads)

Scope of work: 

- Website and current campaign analysis, if needed.

- Strategy consulting, if needed.

- New campaigns set up as per the order details.

- Available campaign types: Search, Display (GDN), Video (Youtube)

- Keywords and audience research & optimization.

- Analyzing keywords and ads performance and adding new relevant keywords/ads on an ongoing basis.

- Adding negatives at the campaign or/and ad group level.

- Make sure all the ads and ad extensions are set up.

- Optimizing your campaigns to show only the best ad groups/ads/keywords to maximize performance.

- Setting up a campaign to appear in the best performing time and locations only.

- Ongoing analytics of the results and key metrics.

- Suggesting new channels, campaigns or campaign types get better results.

Deliverables from this GIG:

- Customized AdWords campaigns.

- Improved CTR, CPC, conversion & ROI.

- A better quality score of existing campaigns.

- Improved campaign performance.

Bonus: Free account audit of existing AdWords account.

Reviews

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